Reviewers consistently highlight CEWE’s quality as a strong point, with 669 positive mentions out of 955 total references, indicating a clear majority of favorable feedback. Customers frequently praise the high standard of finished products, especially in photo books, puzzles, and framed prints, noting that the materials feel durable and the results look professional. Over time, the overall sentiment has remained generally positive, with average ratings ranging from 4.24 to 4.64 stars across 2025 and 2026, though there have been dips in recent months, especially a drop to 3.36 stars in April 2026. These fluctuations appear tied to specific issues like inconsistent paper quality and app-related problems, but the core perception of strong product quality persists. Even when complaints arise, many reviewers still acknowledge that the final output, once delivered, meets or exceeds expectations.

What Customers Praise

Customers frequently commend CEWE for the consistent quality of its finished products. Many mention that photo books, puzzles, and framed prints look professional and well-made, with vibrant colors and sharp details. The quality of materials like paper, cardboard, and framing components is often described as premium, with several reviewers noting that the final items look exactly as expected or even better. This reliability in output is a key reason why many return to CEWE for gifts and keepsakes.

What customers said:

  • „The result is very beautiful and brings joy.“ - Trusted Shops · 4★ · · translated · German
    „The result is very beautiful and brings joy.“

    Original„Das Ergebnis ist sehr schön und macht Freude.“

  • „Quality for the price is correct.“ - Trusted Shops · 5★ · · translated · German
    „Quality for the price is correct.“

    Original„Qualität zu Preis stimmt.“

  • „Always nice to make and look at again“ - Trusted Shops · 5★ · · translated · German
    „Always nice to make and look at again“

    Original„Immer wieder schön zu machen und anschauen“

Common Complaints

Common complaints center on inconsistencies in paper quality and software behavior. Some reviewers report that the actual paper used in orders does not match the sample provided in the paper set, leading to disappointment. Others note that photos appear blurry or overly sharpened due to automatic adjustments in the app, which cannot be disabled. Technical issues like app crashes, difficulty resizing images, and problems with saving or adding pages also appear frequently, undermining the user experience despite the good end result.

What customers said:

  • „Pictures and delivered books are always of very good quality“ - Apple App Store · 1★ · · translated · German
    „Pictures and delivered books are always of very good quality“

    Original„Bilder und gelieferte Bücher sind qualitativ immer sehr gut“

  • „The phone protection films are a disaster - we couldn't apply all three correctly!“ - Trusted Shops · 2★ · · translated · German
    „The phone protection films are a disaster - we couldn't apply all three correctly!“

    Original„Die Handyschutzfolien sind eine Katastrophe - wir haben alle drei nicht richtig aufkleben können!“

  • „I was unable to add pages to my album“ - Apple App Store · 4★ · · translated · French
    „I was unable to add pages to my album“

    Original„Je n’ai pas pu ajouter des pages à mon album“

How It Has Changed Over Time

Over time, the perception of quality has shown some volatility. While the average rating stayed above 4.2 stars through most of 2025 and early 2026, a notable drop to 3.36 stars in April 2026 suggests a temporary decline in customer satisfaction. This coincided with multiple reports of poor paper matching, app instability, and image quality issues. However, ratings rebounded in May and June, indicating that CEWE may have addressed some of these problems or that the negative feedback was tied to specific batches or software updates.

What customers said:

  • „that's a shame“ - Apple App Store · 4★ · · translated · French
    „that's a shame“

    Original„c’est bien dommage“

  • „the images are difficult to resize properly“ - Apple App Store · 2★ · · translated · German
    „the images are difficult to resize properly“

    Original„die Bilder lassen sich nur schwer auf die richtige Größe ziehen“

  • „Not suitable for IDs“ - Apple App Store · 1★ · · translated · German
    „Not suitable for IDs“

    Original„Ungeeignet für Ausweise“

Practical Takeaways

For best results, customers recommend double-checking paper choices against physical samples before ordering, especially when consistency matters. Using the desktop software instead of the app may help avoid automatic image edits and technical glitches. While the final product quality is generally strong, users should be prepared for a less intuitive process, particularly when editing on mobile. Overall, CEWE delivers high-quality results, but attention to detail during ordering and editing can prevent disappointment.

What customers said:

  • „sometimes they automatically stop.“ - Apple App Store · 2★ · · translated · German
    „sometimes they automatically stop.“

    Original„arretieren manchmal automatisch.“

  • „The paper quality 'Digitaldruck Premium-Matt' doesn't match the sample paper from cewe…“ - Trusted Shops · 4★ · · translated · German
    „The paper quality 'Digitaldruck Premium-Matt' doesn't match the sample paper from cewe as described.“

    Original„Die verwendete Papierqualität «Digitaldruck Premium-Matt» stimmt nicht mit dem so bezeichneten Papier im Papiermusterset von cewe überein.“

  • „Very good quality“ - Trusted Shops · 5★ · · translated · German
    „Very good quality“

    Original„Sehr gute Qualität“

Over time

Rating trend: 3.7 in 2025-08 to 4.4 in 2026-07.3.03.54.04.55.02025-082026-012026-07
Rating trend: 3.7 in 2025-08 to 4.4 in 2026-07.
Data as table
Monthly average rating
MonthAvg. ratingCount
2025-083.7124
2025-094.3628
2025-104.6428
2025-114.2451
2025-124.5781
2026-014.0030
2026-023.7520
2026-034.5917
2026-043.3614
2026-054.3520
2026-064.2421
2026-074.3816

Sentiment over time

Sentiment over time: positive share from 67% (2025-08) to 63% (2026-07).0%25%50%75%100%2025-082026-012026-07
Sentiment over time: positive share from 67% (2025-08) to 63% (2026-07).
Data as table
Monthly sentiment (shares)
MonthPositiveNeutralNegativeCount
2025-0867%4%29%24
2025-0979%0%21%28
2025-1089%4%7%28
2025-1173%4%24%51
2025-1284%2%14%81
2026-0170%3%27%30
2026-0265%5%30%20
2026-0382%0%18%17
2026-0450%14%36%14
2026-0580%0%20%20
2026-0667%5%29%21
2026-0763%13%25%16

Sub-topics

Customer voices

Short excerpts - full reviews are available at the original source.

„Unfortunately, many photos are not clear.“

★★★☆☆Trusted ShopsTranslated· GermanOriginal
„Leider sind viele Fotos nicht klar.“

„Enormous color distortion.“

★☆☆☆☆Apple App StoreTranslated· DutchOriginal
„Enorme verkleuring.“

„and very good editing“

★★★★★Trusted ShopsTranslated· GermanOriginal
„und sehr gute Bearbeitung“

„The plexi picture frame looks exactly as I imagined it.“

★★★★★Trusted ShopsTranslated· GermanOriginal
„Der Plexibilderrahmem sieht genau aus, wie ich es mir vorgestellt habe.“

„The photo book is very well designed“

★★★★★Trusted ShopsTranslated· GermanOriginal
„das Foto Buch ist sehr schön gestaltet“

„The app automatically crops and adjusts photos.“

★★★☆☆Apple App StoreTranslated· CzechOriginal
„Aplikace automaticky doostří a upravil fotky.“

„quality has always been good“

„Unfortunately, not all functions are available as on the PC.“